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Minimum Investment: $225,000 |
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Full Description: More than just an ice cream franchise, MaggieMoo’s is a place of enjoyment. It is fun to see how the attendants mix in all ones favorite toppings to make the perfect cold treat. Speaking of treats check out their cakes. Yum Yum . These cakes you eat with a spoon!
Founded in 1989 ,, MaggieMoo’s quickly became a local legend for its high quality, fresh-made ice cream available in a wide variety of flavors in the state of Kansas. MaggieMoo’s International, LLC purchased the stores from the original owners in 1996. MaggieMoo’s soon began franchising across the country, with new ice cream products and flavor innovation, taking great care to build a superior brand positioning in the marketplace without sacrificing the quality and superior taste.
In February of 2007, NexCen Brands, Inc., acquired MaggieMoo’s with nearly 200 franchises. They are adding their expertise in management to fully developed the frozen treat future success.
Meet Miss Maggie Moo – more than just our company spokes-cow, she is the heart and icon of our brand. Her lively, energetic and fun personality is brought to life in each and every MaggieMoo’s location, with bright, colorful décor that screams fun for kids and brings out the playful child in all of us.
Each store uses Maggie’s favorite bright colors of magenta and teal – her signature wardrobe style as Miss Maggie always steps out in public with a larger-than-life presence wearing her cow-spotted dress and signature blue pearls! The interiors are speckled with playful cow spots to further magnify the fun personality of Maggie and our brand, so you can’t help but have fun with every visit.
Training & Support
They support our franchise brands with our new NexCen University training program. NexCen U offers state of the art technology and training that is structured to make learning exciting and fun. NexCen U courses are drawn from the knowledge of our best-of-class management team with in-depth understanding of franchise systems.
Financial Information
What is the franchise fee?
A $33,000 fee accompanies the first store agreement. Once in our system, the fee for additional stores is discounted to motivate growth depending upon your individual growth plan.
Are there monthly fees as well?
Yes, as with any franchise business, monthly royalty payments are assessed. The monthly royalties are as follows:
Single and multiple stores:
Six percent (6%) of gross sales are paid monthly and two percent (2%) of gross sales is contributed to a National Marketing Fund. This fund provides public relations support, in-store point of purchase materials, product development, web site development, local store marketing tools, etc.
What are the financial requirements?
It costs between $225,000 and $375,000 depending upon size and location to open and operate a store. They look for individuals with a net worth of over $200,000 and liquidity of at least $60,000.
Do I need previous food experience to get a MaggieMoo’s franchise?
Experience is helpful, but it’s not necessary. They have a complete training program at our new state of the art NexCen University.
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